Sterling Standard

Privacy Policy

Last updated July 28, 2026

Sterling Standard ("we," "us," or "our") respects your privacy. This policy explains what information we collect when you visit our website, book an appointment, purchase a product or gift, join our membership program, or otherwise interact with us, and what we do with that information.

By using our website or services, you agree to the practices described below.

Information We Collect

Information you give us

• Name, email address, mailing address, and mobile phone number
• Appointment history, service preferences, and notes you or your service provider add to your client profile
• Membership and package enrollment details
• Payment information, which is collected and processed by our payment providers and is not stored on our systems
• Gift recipient details you provide when you send a gift, including a recipient name and message
• Messages you send us through our contact form, by email, or by text

Information collected automatically

• Device and browser type, IP address, and general location
• Pages viewed, items added to a cart, and how you arrived at our site
• Cookies and similar technologies used to keep your cart working and to measure site performance

Information from our service providers

We use third-party platforms to run our business, including our scheduling and point-of-sale system and our e-commerce platform. When you book or purchase through those systems, they share the information needed to complete and record that transaction with us.

How We Use Your Information

• To schedule, confirm, remind you about, and manage your appointments
• To process payments, orders, memberships, packages, and gift purchases
• To send you service-related messages such as booking confirmations, reminders, and receipts
• To send you marketing messages about promotions, new services, and gifting, where you have asked to receive them
• To answer your questions and provide customer support
• To improve our website, our service menu, and your experience with us
• To meet our legal, tax, and recordkeeping obligations

Text Messaging and Mobile Information

If you provide your mobile number and consent to receive text messages, we may send you appointment confirmations, reminders, changes to your booking, and, if you have opted in, occasional promotional messages. Message frequency varies. Message and data rates may apply. Reply HELP for help or STOP to cancel at any time.

Consent to receive text messages is not a condition of any purchase or of receiving any service from us. Full details are available in our SMS Terms and Conditions.

We share your mobile number with our messaging and telecommunications providers only to the extent strictly necessary to deliver the messages you have asked to receive. Those providers are contractually prohibited from using your number for any other purpose.

How We Share Information

We do not sell your personal information. We share it only in these limited circumstances:

• Service providers. Companies that operate our booking and point-of-sale system, our online store, our payment processing, our messaging and email delivery, and our website analytics. They may only use the information to perform those services for us.
• Legal requirements. When we are required to by law, subpoena, or other legal process, or to protect the rights, property, or safety of our guests, our staff, or the public.
• Business transfers. If our business is sold, merged, or reorganized, client information may transfer as part of that transaction, subject to this policy.

Cookies and Analytics

Our website uses cookies to keep your shopping cart working, remember your preferences, and understand how the site is used. Most browsers let you refuse or delete cookies through their settings. Some parts of the site, including checkout, may not work correctly if you disable them.

Your Choices

• Text messages. Reply STOP to any message from us to stop receiving texts, or contact us directly and we will remove you.
• Email. Use the unsubscribe link at the bottom of any marketing email. We will still send transactional messages such as receipts and appointment confirmations.
• Access, correction, and deletion. You may ask us for a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it. Contact us using the details below and we will respond within a reasonable time. We may need to keep certain records to meet legal and financial obligations.

Data Security

We use commercially reasonable administrative, technical, and physical safeguards to protect your information, including encrypted connections on our website and reputable, security-audited vendors for payments and scheduling. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children's Privacy

Our website and services are intended for adults. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with information, contact us and we will delete it.

Third-Party Links

Our site may link to other websites, including our booking platform and social media pages. We are not responsible for the privacy practices of those sites, and we encourage you to read their policies.

Changes to This Policy

We may update this policy from time to time. When we do, we will revise the "last updated" date at the top of this page. Material changes will be communicated to you where required by law.